Wieso gewann WordPress?

Nicht uninteressant, welche Gründe hier als für den Triumph von WordPress über Movable Type verantwortlich genannt werden. (Und in der Tat, ich habe diese massive Welle an „Switches“ genau so wahrgenommen, wie es Automattic eingeplant hatte…)

Automattic would extend whatever services it could, at no expense to the customer, getting them to switch. They would give away hosting services. They would freely dedicate engineers to the task of migrating customers‘ data from one system to another. They would do whatever it took to move people to WordPress. … And once a migration was complete they did the single most important thing: they blogged the hell out of it. They made the story about how another customer switched from Movable Type or Type Pad to WordPress.